What Is The One Thing That Every Real Estate Recruiter Should Offer?

Guerrilla Consulting offers this advice for consultants,

No matter how different your practice is from that of other consultants, the one service you should offer to clients is a diagnostic assessment. You might refer to your service as a strategic assessment, gap analysis, business process evaluation, or even an initial consultation.

Whatever you choose to call it, the service is a relatively short, systematic project to evaluate a specific area of client concern and offer objective advice. The emphasis is on short, systematic, and objective.

Reread that as,

No matter how different your real estate brokerage is from others, the one service you can offer to real estate agents that you are trying to recruit is a diagnostic assessment. You might refer to your service as a strategic assessment, gap analysis, business process evaluation, or even an initial consultation.

I call it a Needs Analysis. Call it whatever you want, just make sure you call some recruits.

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