Goals: Your Real Estate Agents, Not Yours

Do you know what your real estate agent’s goals are?

And I don’t mean business goals. I mean personal goals.

Personal goals should always come first, you can build your business goals to be in alignment with those personal goals.

“Not only should you provide value to your people, you should value your people.”

You should know what your real estate agents personal goals are, so that you can help them discover and design their business goals.

Maybe one of your real estate agents wants to coach their kid’s basketball team this year.
Maybe their production falls from $5 million to $2 million and they are OK with this.
Are you ok with this? 

Will you even know why their production dropped? If you don’t your competition has a very good chance of recruiting them away.

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